I’m very excited to begin our next project. We will be working with grid-based designs. It sort of brings me back to my high school yearbook designing days. Heck, I even remembered what a gutter was in class last week (I’ve been out of high school 10 years, so that memory was not at the tip of my brain.)
A grid creates a solid visual and structural balance in a design. A more complex grid can create more flexibility within the design while still maintaining structure. I immediately think of magazine layout when thinking about grids. We were asked in our initial research to trace the grid in 3-4 pages of one particular magazine. It was interesting to see how one single grid could create so many different layouts, yet each layout had a familiarity to it. The layout on each page followed the grid, so while each design was slightly different, it related in some way to the previous page creating continuity throughout.
While the Smashing Magazine article focused mostly on web-based grid design, it can be found in several other mediums, magazine, newspaper and books just to name a few. I enjoyed the “Things you probably didn’t know about grid-based design” section, where several well-known designers offered tips and tricks about grids.
A grid-based design is not required, but can certainly make designing (especially multiple pages) slightly easier on yourself and create a natural and fluid design with visual and structural balance. The overall consensus was a grid is obviously not required, but why would you not use one?
Info taken from Smashing Magazine